American Crew Firm Hold Styling Gel is a water-based, high-hold gel with a high shine finish — alcohol-free and pH-balanced with Vitamin B5 to thicken hair and prevent scalp drying, delivering a non-flaking firm hold for slicked-back styles. Classic American Crew scent. 250ml.

• Classic American Crew scent — familiar barbershop warmth
• Hold: High
• Finish: High shine
• Base: Water
• Panthenol (Vitamin B5) — helps hair appear thicker and adds shine
• Alcohol-free and pH-balanced — won't dry the scalp or cause flaking
• Best for: all hair types; slicked-back and high-shine styles
• Made in: USA

Description

American Crew have been a cornerstone of professional barbering since 1994. The Firm Hold Styling Gel is their strongest hold product — a classic hair gel that's been reformulated for modern use. Alcohol-free with a low pH to protect the scalp; Vitamin B5 adds thickness and shine. Apply to towel-dried hair, push into place and let it do the work.

How to Use: Apply to towel-dried hair, work from scalp to ends and push into place.

Details

Size: 250ml
Hold: High
Finish: High shine
Scent: Classic American Crew
Base: Water
Key Ingredients: Panthenol (Vitamin B5), VP/VA copolymer, PVP
Ingredients: Aqua/Water/Eau, VP/VA Copolymer, PVP, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Polysorbate 20, Caprylyl Glycol, Triethanolamine, Panthenol, Tetrasodium EDTA, Allantoin, Carthamus Tinctorius (Safflower) Seed Oil, Propylene Glycol, Panax Ginseng Root Extract, Quillaja Saponaria Bark Extract, Parfum (Fragrance), Benzyl Salicylate, Limonene, Linalool, Phenoxyethanol
Made in: USA